Art direction & production.

Pop Up campaign for Ferreira Pica Knitwear. Concept creation and direction of the main video, several teasers and a photo shoot for social output. Inviting the audience to interact with the brand and to 'come and touch it’ for themselves at the Pop Up on 01/11/2026 at De Hallen in Amsterdam.

Contributors
Client: @ferreirapica.official
Art direction: @maureendenos
Videographer: @juliavanrijn
Models: @diliana.nvr @brittbroadwood
Make-up: @carlijnvdboogaard